Case
Study #3 The Case of the Excessive Estimates
|
The Situation |
| The
Bold Explorer1 space mission was projected to
be 30% over budget and 18% over weight. After two years of design, the projection
should have been at least 30% under budget to allow for contingency. Since inception,
the project team had consistently worked to reduce overruns. Despite their best
efforts, the projected final cost and weight continued to rise, not fall. |
| On a Friday
afternoon Bold Explorer Project Manager Fred Smith1
received a fax from NASA. The fax instructed the project to halt all procurement.
It further directed Fred to appear at NASA HQ within four weeks with an acceptable
strategy for finding ways to eliminate the budget and weight overruns without
reducing mission science deliverables (although the launch date could be changed).
NASA did not demand the overall solution: a way of completing the mission within
the cost and weight requirements. What NASA required within the four weeks was
an acceptable method of finding the solution. |
| On
Saturday Fred, who had taken the Frontier Associates Inc. (FAI) Leader Workshop2,
called FAI. He said that a breakthrough was clearly needed, and requested an FAI
consultant to facilitate the Monday meeting of the group, at which the fax from
NASA would be announced to the project team and the first steps taken toward preparing
a response. |
The Goals |
| The
goals were clear. The Bold Explorer project team had to develop a strategy for
finding solutions to the budget and weight overruns sufficiently feasible for
NASA to permit the project to continue. The strategy had to be ready for presentation
to NASA within four weeks. |
The FAI Analysis |
| Continued
application of the well known but unsuccessful methods the team had been trying
for the past two years was unlikely to work. To produce a breakthrough, something
new was needed, which required "thinking out of the box." We recommended
that the project team use FAI's process for producing breakthroughs and coached
Fred on how to decide who should be at Monday's meeting and how he should speak
to open the meeting. |
The FAI Solution |
| The
25-member project team gathered Monday at 8 a.m. Fred read the fax from NASA and
suggested the goals for the meeting as summarized above. He also clearly expressed
his belief that a breakthrough solution could be found and that this team was
capable of finding it. He explained the FAI consultant's role as a facilitator,
and that the team was going to use an FAI process that would enable the team to
produce the breakthrough it needed. |
| The
project team applied and benefited from several unique aspects of the FAI process: |
| | The
group agreed to make all decisions using consensus, meaning that everyone had
a veto and no one should compromise. There would be a solution only if everyone
viewed the same solution as the best one they could see. |
| | Very
early the group aligned on "success criteria," a set of conditions for
a solution to be feasible. This step brought clarity that enabled group members
to use their creativity in directions capable of producing the needed breakthrough. |
| | People
expressed ideas without having to defend them, so that the ideas did not become
entrenched positions. This contributed to the participants being willing to consider
viewpoints that they might otherwise have quickly rejected. |
| | As
the process proceeded the project team created a powerful commitment that switched
the team's attitude from "How are we going to solve this impossible problem?"
to "We will solve this problem." |
| By
the end of Monday's meeting 19 flipcharts full of possibilities surrounded the
room. The possibilities were grouped into nine categories, each of which was taken
on for further investigation by a sub-team. |
| After
the FAI consultant provided guidelines for the remainder of the solution process,
the group was able to proceed on its own. By the end of the week they had generated
the outlines of a feasible response. |
The Results |
| At
the NASA HQ review, rather than just presenting how his team would go about solving
the problem, Fred proudly delivered the solution itself. In just four weeks the
team had created an entirely new approach to the mission, one with a high probability
of meeting budget and weight requirements. The detail level in Fred's presentation
was far beyond conceptual and almost comparable to that of the original approach,
suggesting that little time would be lost in switching to the new approach. |
| The
chairman of the NASA HQ review board wrote a letter to the project team in which
he called their swift development of the solution a "miracle." He added
that of all the presentations the board had heard, Fred's was one of only a few
that had exceeded the board's expectations. |
Summary |
| Seemingly
impossible obstacles are prime opportunities for breakthroughs. Organizations
can use FAI's process to reliably produce breakthroughs. |
| -------- |
1.
Names and certain details have been changed to maintain anonymity. 2. This
workshop "empowers you to produce breakthroughs with others, particularly
when you can't tell them what to do." |
Article version 1 © 2002 Frontier Associates, Inc. Permission is
granted to reprint and distribute this article provided that the copyright and
source information are included. |